60% of marketers predict Business Intelligence will be the most purchased technology in 2016. 46% of marketers say their greatest obstacle is gaining access to more advanced analytics and insight to make smarter decisions. Customer-centric focus (79%) leads the top five priorities for marketers in 2016 with reporting & insight from analytics [...]
via Forbes.com: Most popular stories http://ift.tt/1pT6Ckv
via Forbes.com: Most popular stories http://ift.tt/1pT6Ckv